Promotional products business coach and sales trainer, Rosalie Marcus, "ThePromo Biz Coach",  shortens the learning curve for people in the promotional products industry, helping them make more money with less effort in less time! To sign up for free monthly sales-boosting tips and a free FREE Promo Biz Sales-Boost Kit visit her web site:
http://www.promobizcoach.com

Friday, October 17, 2008

What's Your Most Powerful Sales Tool?

By Rosalie Marcus
http://www.promobizcoach.com/

Did you know the most powerful tool for increasing your sales is always with you and it's free?

What is it? It's your mindset. As a promotional products sales professional, it's important to keep a positive mindset no matter what's happening around you. Being positive and pro-active (focusing on what you can do, not what you can't) will go a long way in increasing your sales and income.

Here are eight steps to take today:

  1. Focus on what you can control: your beliefs, your thoughts and your actions.
  2. Surround yourself with positive people. You know who I mean, the people who are upbeat, positive and encouraging.
  3. Turn off the negative news. I'm a big believer in staying informed, but too much negative news can have a detrimental effect on your income and attitude.
  4. Change the conversation. If someone around you is getting negative, change the conversation or end it.
  5. End your day with an inspiring book or audio. You'll sleep better and wake up in a better frame of mind.
  6. Keep a success journal. At the end of every business day write at least one or more positive things that occurred that day-- no matter how small.
  7. Focus on what you want to happen, not what you don't want. Your thoughts become your reality. Write a daily intention every day, that's the thing you most want to happen or accomplish that day.
  8. Exercise and get plenty of rest. I know, you've heard this before, but the better shape you're in mentally and physically, the better shape your business will be in.

This week's question: What do you do to keep a positive mindset? Which of these strategies have worked for you? I'd like to hear from you. Just hit the comments button below to reply.


Have a great week.

Rosalie

Rosalie@promobizcoach.com

Featured Resource:
The FAST TRACK to Promotional Products Business Success!

Did you know The FAST TRACK program comes with hundreds of dollars in discounts from top-industry suppliers and is instantly available on-line? The FAST TRACK doesn't cost you, it pays you in savings and industry knowledge.

Instantly available, easy to follow and inspiring.
Manual + Audio + Online Resources= Success!
STOP Struggling...Start Using The FAST TRACK for...Getting Sales, Making More Money and Saving TONS of Time and Frustration! Click here to preview.

Rosalie Marcus, The Promo Biz Coach(tm) teaches promotional products professionals how to get more sales, better clients and a higher income. Get a free special report: How to Attract Business in 30 Seconds or Less at http://www.promobizcoach.com/
Reach her at Rosalie@promobizcoach.com or 877-570-6766.

Friday, October 10, 2008

Five action steps to take now...

By Rosalie Marcus


What a week! Challenges are everywhere. If you're like most business people, you're concerned about the economy and how this will impact your business.


Here are five action steps to take now:


1. Protect your cash flow. Whenever possible ask for deposits or pre-payments on your promotional product orders that will cover your costs. Consider setting up a merchant account to take credit cards if you don't already do so. Consider instituting a 1% discount for payments received within 10 days.


2. Stay in touch with your current clients. Remember out of sight, out of mind. Let them know you're there to help them. Send marketing tips and business articles of interest. Send them a coupon with a special discount offer. When they are ready to buy, they'll remember you. My gut instinct is that people may delay their purchases this year, but they will be buying. Having a consistent stay in touch policy keeps you top of the mind.


3. Keep the lines of communication open with suppliers. Suppliers are there to help you. You're their life-blood of their business. Keep the lines of communication open. Any payment problems should be discussed as soon as possible. Look for special offers and better pricing to help your bottom line and generate new sales.


4. Reach out to strategic alliance partners. Strategic alliance partners are people who serve the same target market but are not direct competitors. For promotional products professionals alliance partners could be: meeting planners, printers, sign companies, etc. See how you can work together to promote your businesses. Consider hosting a joint open house or doing a cross promotion.


5. Take great care of yourself. Take time to exercise every day and get plenty of sleep. Exercise clears your mind and releases endorphins (your body's natural way of promoting a feeling of well being). A good night's sleep is your best antidote to handling the stresses of the day.

Above all, believe in yourself and your business. All businesses go through good times and bad. This too shall pass.

What are you doing to protect your business and keep a steady cash flow? All thoughtful replies are welcome. Just hit the comments button to be part of the dialogue.

I'm here to help you. Would you like a personal 15 minute consultation to discuss your business needs and see if my programs and services are a good fit for you? Drop me a line at Rosalie@promobizcoach.com to set up a time to speak.

Rosalie Marcus, The Promo Biz Coach(tm) http://www.promobizcoach.com/


Featured Resource:

The FAST TRACK to Promotional Products Business Success!

Did you know the FAST TRACK program comes with more than $500.00 in discounts from top-industry suppliers and is instantly available on-line? When you get the FAST TRACK, you can start boosting your sales in the next 10 minutes .

This step-by-step program will give you all the tools you need to boost your promotional products business FAST. Instantly available, easy to follow and inspiring.


Manual + Audio + Online Resources= Success!


STOP Struggling...Start Using The FAST TRACK for...Getting Sales, Making More Money and Saving TONS of Time and Frustration! Click here to preview.


Rosalie Marcus, The Promo Biz Coach(tm) teaches promotional products professionals how to get more sales, better clients and a higher income. Get a free special report: How to Attract Business in 30 Seconds or Less at http://www.promobizcoach.com/

Reach her at Rosalie@promobizcoach.com or 877-570-6766.

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Friday, October 03, 2008

Do You Practice What You Preach?

By Rosalie Marcus
http://www.promobizcoach.com/


While some believe that you should cut back on marketing during slow economic times, savvy business people see this an opportunity.

Your job as a promotional products professional is to show your clients the benefits and cost effectiveness of promoting their businesses no matter what the economy. And what better way then through the use of a targeted, effective promotional product.


What's the best way to show the effectiveness of promotional products? Practice what you preach and self-promote.

Self-promotions will get you more business.Your clients will enjoy receiving gifts from you. Self-promotions open doors and get your clients thinking. They also keep your name in front of your best prospects.

Personally, I have received great results with food gifts, photo frames, comfortable grip pens and sticky notes. It 's always nice to see my company name on a client's desk. Better yet, many a self-promotion has turned into an order because the client liked it so much.

Brad Shuman, of Pro Specialties in San Diego, a participant in a workshop I gave at the ASI Show, sent me a thought provoking article with great self-promotion ideas. If you're looking for fresh, creative ideas.click here to read the article.

What's your favorite self-promotion? How are you showing the value of what you do for a living?

What has worked best for you? All replies are welcome. Hit the comments button below.

Featured Resource:

The FAST TRACK to Promotional Products Business Success! This step-by-step program will give you all the tools you need to boost your promotional products sales FAST.

Instantly available, easy to follow and inspiring.
Manual + Audio + Online Resources= Success!

STOP Struggling... Start Using The FAST TRACK for...
Getting Sales, Making More Money and
Saving TONS of Time and Frustration!

Click here to preview

Rosalie Marcus, The Promo Biz Coach(tm) teaches promotional products professionals how to get more sales, better clients and a higher income. Get a free special report: How to Attract Business in 30 Seconds or Less at http://www.promobizcoach.com/
Reach her at Rosalie@promobizcoach.com or 877-570-6766

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