An Easy Way To Increase Referrals
An Easy Way To Increase Referrals
By Rosalie Marcus, The Promo Biz Coach, TM
http://www.promobizcoach.com
http://www.promobizwoman.com
Rosalie@promobizcoach.com
I'm sure you know that referrals are the best way to increase your sales, and you're most likely getting some referrals, but how can you get more?
One of the best ways to increase your referrals is to reach out to referral partners. Referral partners are people who serve the same target market that you do but are not direct competitors. Examples of good referral partners for the promotional products consultants are:
- Meeting Planners
- Printers
- Trade Show Display Companies
- Graphic Designers
- Sign Companies
- Sales Professionals
These are people who routinely come in contact with buyers that need promotional items. Ask your friends, colleagues and relatives if they know anyone in these types of businesses. Then take the time to make contact with the principal people in these companies. Set up a breakfast or lunch meeting. Look for people and companies that share your values and vision. Chances are you can help each other increase sales and referrals.
One savvy promotional professional set up a reciprocal referral business with a digital printer. The results: A twenty percent increase in her sales within six months. She also hosted an open house with her referral partner. The results: more business for everyone and one stop shopping for their clients.
What do you think? Do you have any referral partners? How has this strategy worked for you? Share your comment on this blog and I will send to you a FREE Special Report. Just click on the comments link at the bottom of this page.
Have a great day!
Rosalie
posted by Rosalie Marcus @ 3:03 PM
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